Hi, I'm Wayne Fernandes
Creative Director. Copywriter. Thinker. Doer.

Hello
Insights on life.
Ideas on tap.
Creative Director and Copywriter with 16 years of experience across global brands, scrappy startups, MNC agencies, and standout campaigns. I help teams shape bold, creative ideas into meaningful work—backed by insight, elevated by craft, and built to resonate.
Brands I've worked on:
Google
Mazda
MG Motors
Citroën
Land Rover
Jaguar
Vicks
URA
Invisalign
GSK
Abbott
Caltex
M1
Visa
SK-II
SilkAir
Raymond Fine Fabrics
FOX Channels
National Arts Council
TAFEP
Intel
Nokia
The Times of India
DSP BlackRock
My Work
Google Indonesia - Prebunking Misinformation
Google SG 'Be Internet Awesome' Film
Singapore Art Week
SilkAir - Hi Hiroshima Route Launch
Google SG - Project Relate
Vicks VapoDrops Social IN & ANZ
Times of India 'Competitors. Not Enemies.'
Airtel 'Lifesaver Friend' Film
Kyoorius Awards Call-For-Entries Campaign
Raymond Product Films
Panadol CNY Film
Similac 'Level Up' Film
Urban Redevelopment Authority DMP 2019
Panadol 'Tough Boss' Film
Mazda 10th Anniversary Campaign
National Arts Council - A World Without Art
MG Auto Socials
Land Rover - Test Drive For Good
Vadilal 'Nothing But Goodness'
Voltaren 'Warung' Film
Set Wet Deo Films
Spikes Asia 2017
Promo & Activation for Land Rover “Test Drive for Good”
Abby Awards 2015
Bronze, Print Campaign for Vadilal Ice Cream
Kyoorius Awards 2014
Blue Elephant for Vadilal Ice Cream
Effie Awards 2012
Gold Direct & Integrated for Airtel HFZ
Abby Awards 2012
Silver Direct, Gold Integrated for Airtel HF